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Marketing Content Specialist

Iowa City, Iowa Jobs

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UI Health Cares Marketing and Communications department has an opening for a skilled
Marketing Content Specialist
to join the team. The role will serve in collaboration and support of UI Health Care marketing initiatives, producing clinically-focused content for internal and external audiences across multiple channels.

Primary responsibilities include:

  • Develop communication strategies and produce content for external marketing and communications channels--web, social media, publications, multimedia, and marketing collateral--ensuring integration of content across different media
  • Produce clinically focused, consumer-oriented content; identify, solicit, and follow up on stories including interviewing sources and following up on leads
  • Develop clinically focused, consumer-oriented content for https://uihc. org/
  • Perform editing, re-writing, and fact-checking duties for UI Health Care publications and high-profile communications projects
  • Translate complex scientific and medical concepts into easily digestible content
  • Collaborate with marketing and strategic communications colleagues to create communication and messaging strategies for key clinical areas
  • Maintain strong relationships with doctors, researchers, nurses, administrators, and other UI Health Care stakeholders
  • Assist with budget development for strategic communications projects
  • Oversee and utilize freelancers assigned to producing clinical content

Required Qualifications:

  • Bachelors degree in communications, journalism, public relations, or a related field or equivalent combination of education and experience
  • Minimum three years of professional experience in communications, journalism, or public relations.
  • Understanding of content development for digital communications.
  • Ability to write and edit content for a wide variety of communication materials--short news items, in-depth articles, web content, brochures, etc.
  • Planning, organizing, monitoring, and managing projects to ensure efficient use of technical and administrative resources to achieve project objectives.
  • Excellent writing, editing, and proofreading skills.
  • Professional experience as a writer, copy editor, or another relevant role is preferred.
  • Ability to manage and meet multiple deadlines.
  • Must have a positive influence on others and be able to work effectively in a collaborative environment that expects and promotes teamwork.

Desired Qualifications:

  • Experience writing marketing-focused content
  • Understanding of SEO and how to analytics to drive content decisions
  • Familiarity with fast-paced environments.
  • Efficient project management skills, including working on many projects.
  • Proven communications consultative, planning, and execution abilities.
  • Familiarity with graphic design, photography, and video production. Professional experience preferred.
  • Creativity and imagination.
  • Professional work experience in academics or health care.
  • Ability to understand and effectively communicate complex information to various audiences.
  • Must possess high personal motivation with a strong work ethic and the ability to adapt to changing priorities.

Position and Application details:

In order to be considered for an interview, applicants must upload the following documents and mark them as a Relevant File to the submission:

  • Resume
  • Cover Letter

Job openings are posted for a minimum of 14 calendar days and may be removed from posting and filled any time after the original posting period has ended.

Successful candidates will be subject to a criminal background check and credential/education verification. Up to 5 professional references will be requested at a later step in the recruitment process. For questions, contact Sharon Walther at *****.

This position is not eligible for University sponsorship for employment authorization.

Additional Information
  • Classification Title: Communications Specialist
  • Appointment Type: Professional and Scientific
  • Schedule: Full-time
  • Pay Level: 4A
Contact Information
  • Organization: Healthcare
  • Contact Name: Sharon Walther
  • Contact Email: *****/li>

Job ID: 3797722509104648574



Marketing Content Specialist

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This job is located in

Iowa City, Iowa, 52240