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HomeKentuckySenior Manager, Audience Dist...
Marriott

Marriott

Frankfort, KY

2022-09-21 14:51:18+00:00

Senior Manager, Audience Distribution Advertising Jobs

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Job Description:

**Job Number** 22122509**Job Category** Sales & Marketing**Location** MI Lab, 417 5th Ave 9th Floor, New York, New York, United States**Schedule** Full-Time**Located Remotely?** Y**Relocation?** N**Position Type** Management?**JOB SUMMARY**The Senior Manager, Audience Distribution leads day-to-day management of the DMP (Audience Manager), identity management partners and marketing tagging requests. The person in the role connects with stakeholders across organization and with agency partners to ensure 1 st party data is available to be leveraged to create audiences that are distributed across paid and owned channels. The person is also responsible for intake of marketing tagging requests, routing them for completion and keeping updated record of active tags and data flows.**CANDIDATE PROFILE****Education and Experience Preferred**+ 4-year degree from an accredited university in from an accredited university in Business Administration, Marketing, or related major and 6+ years of relevant professional experience, demonstrating progressive career growth and a pattern of exceptional performanceOR+ 8+ years of relevant professional experience in marketing or related function, demonstrating progressive career growth and pattern of exceptional performance+ The ideal candidate should have experience managing DMP and identity platforms, such as Adobe Audience Manager and LiveRamp+ Experience managing ad tech platforms such as DSPs, ad servers and/or SSPs+ Experience with tag management platforms+ Experience with CDPs a plus+ Working knowledge of digital privacy law fundamentals and data regulations+ Experience managing data flows from enterprise data warehouse to mar-tech platforms**CORE WORK ACTIVITIES**+ Develop and actively manage the capability roadmap for assigned product(s) including DSP and identity partner platforms+ Serve as a key business SME and point of contact for audience creation, distribution and site tag implementation and analytics+ Keep current on emerging technologies and business strategies to drive continued operation without reliance on 3 rd party cookies+ Collaborate with other Product teams, Platform teams and internal and external agency resources to leverage integrated and cross-product capabilities and align roadmaps+ Assist to manage agency teams that serve as extensions of the Marketing Programs and Audience Distribution team+ Oversee the development, implementation, orchestration and optimization of marketing platform enhancements that deliver timely and relevant communications to guests, Marriott Bonvoy members and prospects+ Serves as point of contact and support team for internal clients (Field, Brands, Hotels, Continents) interested in launching paid channel marketing campaigns+ Guides internal marketers on best practices for marketing platform usage+ Ensures marketing platforms pull through Marriott s extensive data assets and provide data back to our internal tracking and performance dashboards+ Provides recommendations on how Marriott s marketing infrastructure evolves, and how it interfaces with the rest of our marketing ecosystem+ Partners with Privacy and Legal to ensure enterprise marketing practices adhere to evolving state and/or country regulations+ Monitors vendor relationships for the licensing, implementation, maintenance and operation of marketing platforms+ Determines priorities, schedules, plans and necessary resources to ensure completion of any projects on schedule+ Communicates concepts in a clear and persuasive manner**MANAGEMENT COMPETENCIES****Leadership**+ **Adaptability** - Maintains performance level under pressure or when experiencing changes or challenges in the workplace.+ **Communication** - Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.+ **Problem Solving and Decision Making** - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develops and evaluates alternatives and solutions, solves problems, and chooses a course of action.+ **Professional Demeanor** - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.**Managing Execution**+ **Building and Contributing to Teams** - Participates as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members.+ **Driving for Results** - Sets high standards of performance for self-and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.+ **Planning and Organizing** - Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.**Building Relationships**+ **Coworker Relationships** - Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships.+ **Customer Relationships** - Develops and sustains relationships based on an understanding of customer/stakeholder needs and actions consistent with the company s service standards.+ **Global Mindset** - Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.**Generating Talent and Organizational Capability**+ **Talent Management** - Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.**Learning and Applying Professional Expertise**+ **Applied Learning** - Seeks and makes the most of learning opportunities to improve performance of self and/or others.+ **Business Acumen** - Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.+ **Technical Acumen** - Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges.+ Digital and eCommerce, Marketing**Basic Competencies - Fundamental competencies required for accomplishing basic work activities.**+ **Basic Computer Skills** - Uses basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).+ **Mathematical Reasoning** - Adds, subtracts, multiplies, or divides quickly, correctly, and in a way that allows one to solve work-related issues.+ **Oral Comprehension** - Listens to and understands information and ideas presented through spoken words and sentences.+ **Reading Comprehension** Understands written sentences and paragraphs in work related documents.+ **Writing** - Communicates effectively in writing as appropriate for the needs of the audience.This position requires proof of full vaccination against COVID-19 prior to the first date of employment, subject to applicable law. If you are offered employment, this requirement must be met by your date of hire, unless a reasonable accommodation request is received and approved._Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law._Marriott International is the world s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. We believe a great career is a journey of discovery and exploration. So, we ask, where will your journey take you?

Job ID: 1438001219900837652