HomeOregonSenior Manager, Integrated Ma...

Salem, OR

Senior Manager, Integrated Marketing Strategy & Planning

Location1050 25th St SE, Salem, Oregon 97301
Employment TypeContractor
Date Posted2022-07-08
Direct Apply
Valid Through2023-03-23

Job Description:

Job Number 22076133

Job Category Sales & Marketing

Location Marriott International HQ, 10400 Fernwood Road, Bethesda, Maryland, United States

Brand Corporate

Schedule Full-Time

Relocation? N

Position Type Management

Located Remotely? Y

Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. We believe a great career is a journey of discovery and exploration. So, we ask, where will your journey take you?


The Senior Manager, Integrated Strategy & Planning will help drive forward projects to ensure that we properly plan, integrate, measure and operate efficiently across Global Marketing (GBAM). This role encourages communication, integration, innovation and optimization across GBAM and partnering teams. He/ She will assist with the continued optimization of the Marketing Operating Model by managing workstreams and providing overall project management support and cross-functional collaboration. The Operating Model is inclusive of Strategic Marketing Planning & Budgeting, Go-To-Market Owned Channel Planning, and Marketing Performance.


Education and Experience

  • 5+ years’ experience in the marketing or hospitality industry, demonstrating a pattern of exceptional performance AND

  • 4-year degree from an accredited university in Business Administration, Marketing or a related major

  • Exceptional project management skills and ability to manage multiple projects from start to finish and prioritize appropriately; includes experience with tools to develop and manage project plans

  • Strong written and verbal presentation skills, including experience preparing for and facilitating meetings and developing presentations for leadership meetings and reports

  • Experience with collaborative programs such as Sharepoint and Workfront

  • Experience reviewing and drawing insights from financials and marketing performance reports

  • Demonstrated ability to deliver results when faced with complexity and ambiguity


Leads Integrated Intake, Prioritization and Alignment of Message / Channel Prioritization Process

  • Leads the Message / Channel prioritization and alignment process for go-to market marketing programs seeking support and activation across Marriott owned channels

  • Facilitates intake/brief process by working with Marketing teams and Channels owners to ensure prioritization of key marketing campaigns

  • Leads facilitation of forums to ensure message readiness, resolve message or priority conflict, and understand message performance & insights to inform future campaign optimization

  • Fosters collaboration across cross-functional teams to meet prioritization process objectives

  • Maintains and optimizes the tools and workflow to facilitate the prioritization process

Co-leads GBAM Operating Model Management & Evolution

  • Responsible for defining and managing Marketing Operating Model workstreams, deliverables and timing for execution

  • Partners with the Sr. Director, Marketing Planning to manage and optimize the Marketing Operating Model workstreams, ranging from strategy to process execution to performance management

  • Partners with the Sr. Director, Marketing Planning to facilitate alignment with stakeholders across the organization, including Marketing teams, Channels, Analytics, etc., to optimize and evolve the Operating Model

  • Maintains processes and workflow tools to manage the Marketing Operating Model

Supports Strategic Planning Process for GBAM Operating Model

  • Supports the Sr Director, Marketing Planning with the development and optimization of marketing strategy, in the year for the year

  • Helps develop supporting tools, including meeting forum agendas, templates, and other inputs for deliverable execution

  • Facilitates the collection of and maintenance of Marketing Plans across GBAM leaders

rives Marketing Performance Reporting

  • Partners with Insights, Strategy and Analytics team on monthly performance reports for prioritized messages/campaigns and facilitation of reviews with Marketing leaders

  • Owns the development and updates to GBAM leadership reports (Marketing and Brand Performance Updates, Consumer Operations Quarterly Update)

Additional Responsibilities

  • Collects updates from partnering teams and updates in master Marketing Calendar

  • Supports development of accompanying decks and executive materials, as needed

  • Provides information to manager and co-workers by phone, in written form, e-mail, or in-person in a timely manner

  • Demonstrates self-confidence, energy and enthusiasm

  • Informs and/or updates leaders on relevant information in a timely manner

  • Manages time effectively and conducts activities in an organized manner

  • Presents ideas, expectations and information in a concise, organized manner

  • Uses problem solving methodology for decision making and follow up

  • Performs other reasonable duties as assigned by manager

  • Is able to manage multiple projects at any given time


Managing Execution

  • Building and Contributing to Teams – Participates as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members

  • Strategy Execution – Ensures successful execution across business plans designed to maximize customer satisfaction, profitability, and market share through effective planning, organizing, and on-going evaluation processes

  • Driving for Results – Sets high standards of performance for self; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required

  • Planning and Organizing – Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work in completed

Building Relationships

  • Customer Relationships – Develops and sustains relationships based on an understanding of customer/stakeholder needs and actions consistent with the company’s service standards

  • Coworker Relationship – Interacts with others in a way that builds openness, trust and confidence in the pursuit of organizational goals and lasting relationships

  • Global Mindset – Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential

Organizational Capability

  • Organizational Capability – Evaluates and adapts the structure of assignments and work processes to best fit the needs and/or support the goals of an organizational unit

Learning and Applying Professional Expertise

  • Applied Learning – Seeks and makes the most of learning opportunities to improve performance of self and/or others

  • Business Acumen – Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges

  • Technical Acumen – Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges

Basic Competencies – Fundamental competencies required for accomplishing basic work activities

  • Basic Computer Skills – Uses basic computer hardware and softwar (e.g. personal computers, word processing software, Internet browsers, etc.O

  • Mathematical Reasoning – Adds, subtracts, multiplies or divides quickly, correctly and in a way that allows one to solve work-related issues

  • Oral Comprehension – Listens to and understands information and ideas presented through spoken words and sentences

  • Reading and Comprehensino – Understands written sentences and paragraphs in work related documents

  • Writing – Communicates effectively in writing as appropriate for the needs of the audience

?This position requires proof of full vaccination against COVID-19 prior to the first date of employment, subject to applicable law. If you are offered employment, this requirement must be met by your date of hire, unless a reasonable accommodation request is received and approved.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

Job ID: 7899908312098554417

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